Thursday, May 27, 2010

National Conference on Building Next Practices on Intellectual Property (IP) Management, 15-16 July 2010, Hotel Taj Krishna, Hyderabad

A national conference on IP is being held at Hotel Taj Krishna, Hyderabad, India in the month of July. Below is the information about the conference:-

Overview:

The national conference on building next practices on Intellectual Property (IP) management organized by The confederation of Indian Industry and Andhra Pradesh technology Development and Promotion Centre(APTDC) aims to take stock of the current scenario and adopt the next practices of IP management around the world, build an national and international network of professionals interested in the development of the nascent field of IP management as well as propose strategies for fostering the development of IP management best practices in India.

Background:
Intellectual Property has become a key consideration in day to day business decisions. IPR is an essential tool for achieving competitiveness in today’s business environment.

Many new products and services developed by companies and organizations embody different types of Intellectual Property (Patents, trademarks, designs, copyrights, trade secrets etc.). Companies need to dedicate resources and time for Creation, Protection and Management of Intellectual Property in order to achieve & sustain competitiveness at the market place.

While acquiring IP protection is an important initial step, effective Intellectual Property management means more than protecting a company’s Intellectual Property. It actually involves, in addition to protecting companies’ inventions, a company’s ability to commercialize its inventions, market its brands, license the know-hows, transfer technologies, conclude JVs and monitor & enforce IPRs. Leading companies and organizations increasingly consider Intellectual Property management as part of overall business plan and use it effectively in driving the business strategies.

The Need:

To be Competitive in Global environment, especially as the business is becoming Technology focused, it is necessary for the Corporates to align IPR and IP management in their business strategy so that they are under no threat of “Litigation “or “Infringement” Issues.

Creativity & Innovation are the essential ingredients to be nurtured if we plan to create more wealth out of Intellectual Property. It is important that there are proper mechanisms to identify invention to finally convert them into tangible assets for Corporate. This Mechanism can be triggered if the environment is conducive for IP Promotion, Identification & Protection. These three steps of channelising IP into Business is IP management.

IP has emerged as a key driver for building and sustaining competitive advantage in the contemporary knowledge economy. Policy advisors and decision makers regard IP as a means for promoting creativity and innovation and economic development. Firms view IP as a valuable corporate asset and a strategic business tool. Recent research indicates that over 50% of the value of many business organizations is attributed to IP. Increasing significance of IP is forcing business organizations to actively manage IP.

IP management education and research is in a nascent phase. Most business schools and faculties of management science have no IP management education and research programs. Furthermore, there is presently an acute shortage of resources (text books and case studies) and resource persons (lecturers and professors) on this subject. Although the number of research papers presented at the Academy of Management and similar meetings have been steadily increasing over the past years there is still much work to be done to integrate IP as part of mainstream management discipline.

What should be the research agenda in the field of IP management? How should academics and managers deal with the ever changing world of IP including ongoing developments at the national and international level? How do we bring together the disciplines of IP and management in a coherent manner which meets the test of rigor and relevance?

IP management has emerged as a major area of business competence. It has become as important as understanding innovation, technology, marketing, finance, corporate governance, industrial economics and strategy.

A level Playing field has to be set to channelise IP management for Wealth Creation Opportunities. In the same context Confederation of Indian Industry and APTDC is organising this National conference with an objective to :

Objectives of the National Conference:

  • Develop an understanding of the basic concepts of IP management and learn about recent developments and next best practices in this field.
  • Shape the future of IP management in India among Industry and Academia
  • To provide a forum to learn implications of various important tools of Management of Intellectual Property Rights for enhancing competitiveness.
  • Create a platform for Industry and Institutes to collaborate in this important Mission
  • To share best Practices through case studies from leading corporates and Institutions.
  • Establish linkages and partnerships with IP management professionals, teachers and researchers in the Country.

Important Technical Sessions to be covered:

  • IPR’s and their strategic relevance: an overview
  • Integrating IP with Management
  • Role of IP Management in Enhancing Business Competitiveness
  • Managing IPRs: Internal Assessment of Technology
  • IPR’s Valuation, licensing and strategic alliances
  • Management of IP : inter and intra-organizational issues
  • Issues Relating to Commercialisation of IPRs
  • Managing IPRs: Role of Networks and Strategic Alliances
  • Developing a Road Map for the next best practices on IP Management

Who can Partner/Sponsor with us:

Law firms, Industry, Academic and Research Insitutions, Corporates, Government Agencies.

Who Should Atttend?

This conference will be beneficial to IP managers; consultants and professional who wish to shape the future of IP management Representatives from government agencies, including IP offices, business associations, chambers of commerce and other bodies with an interest in the subject of IP management education and research will also find the program useful.

This conference is also designed for professors, researchers and administrators and faculties of management science who seek a working knowledge of IP management with a view to launching educational and research programs in this emerging field.

Faculty:

Eminent IPR experts from the country and abroad, Policy makers and Practitioners will be invited to make presentations and share their experiences.

PROGRAMME CALENDER:

Date: 15-16 July 2010


Venue: Hotel Taj Krishna, Hyderabad
Timings: 9 AM - 6 PM (Both days)

Contact:

Kamaraju Chitrapu: 98492 39783(M), c.kamaraju@cii.in

Subhajit Saha: 98483 04423, s.saha@cii.in

Confederation of Indian Industry Andhra Pradesh Technology Development & Promotion Centre

I-II-252/9. Plot No.7, II Floor, Regal House, Motilal Nehru Nagar,

Begumpet, Hyderabad – 500 016, Andhra Pradesh, India.

Tel: 91 40 27765837/835/832, Fax: 91 40 27765836

The event information and reply form can be downloaded here